For decades, cities and regions have approached marketing with a familiar playbook: attract tourists, fill hotels, boost short-term spending, and promote iconic landmarks. The target audience was clear—visitors. Today, that playbook is no longer sufficient. As remote...
For years, remote work and digital nomadism were framed as fast-moving, borderless lifestyles. Laptops in cafés, short-term rentals, cheap flights, and an emphasis on flexibility above all else. The narrative was about freedom—but also about constant motion. Over the...
For years, remote work was sold as the ultimate form of freedom. Freedom from offices.Freedom from commutes.Freedom from geography.Freedom from rigid schedules and outdated hierarchies. And for a while, that narrative was true — or at least close enough to feel real....
AI tools are everywhere right now. Every week, a new app promises to make you “10x more productive,” automate your entire job, or replace half your workflow with a single prompt. And yet, most flexible professionals I speak with feel… overwhelmed. They’re juggling...
Workations are everywhere right now.But if you’re responsible for people, budgets, and results, you’ve probably already realized something important: Most content about workations is written for individuals, not companies. Instagram posts. “Laptop by the pool”...
Every January, the same headlines resurface. AI will change everything.Offices are dead.Digital nomads will take over the world.Work will be fully async, fully remote, fully flexible — everywhere, all at once. It sounds exciting. It also sounds increasingly...
Remote work didn’t radically change where most people live.It changed how their days are organized. Suddenly, work was no longer tied to a specific office, commute, or schedule. People gained control over their time, their energy, and their environment. For many, that...
If you look at today’s remote work conversation, it feels almost repetitive. The same destinations come up again and again:Lisbon. Barcelona. Canggu. Funchal. They’re beautiful places. Proven places. Places that played a crucial role in normalizing the idea that you...
Remote work is now a fact of life. Whether your company went fully remote during the pandemic and you were forced to work from home, or you are stuck in the office, jealous of your coworkers who don’t have to suffer through the commute. But the fact is, remote work is...
After less than 24 hours in office, President Trump issued a memorandum terminating federal remote work arrangements for millions of government employees. With this act, he was following the lead of many big U.S. companies that are demanding that workers, who had been...
